Curated category
2000s toys
- PlayStation 3The PlayStation 3 launched in Japan on the 11th of November 2006, and within 24 hours Sony had sold more than 81,000 units.
- PlayStation (console)PlayStation was born from humiliation. On the first day of the 1991 Consumer Electronics Show in Las Vegas, Sony stood on stage and announced a partnership…
- GameCubeThe GameCube launched in Japan on the 14th of September, 2001, with roughly half a million units shipped to retailers across the country.
- WiiOn the 19th of November 2006, Nintendo launched a home console that came bundled with a controller shaped like a television remote.
- PlayStation 2The PlayStation 2 sold 160 million units worldwide, a number so large it nearly triples the combined sales of every rival console it competed against.
- Xbox 360On the 22nd of November 2005, Microsoft launched the Xbox 360 in the United States and Canada, kicking off what would become one of the most consequential…
- Super Nintendo Entertainment SystemOn the 21st of November 1990, Nintendo loaded 100 trucks with Super Famicom consoles and sent them out under cover of darkness, timing deliveries for the…
- Game Boy AdvanceGame Boy Advance arrived in Japan on the 21st of March, 2001, at a price of $99.99 in North America, and within its first week in the United States it became…
- Nintendo 64The Nintendo 64 launched in Japan on the 23rd of June, 1996, and by the end of that first day, every single one of the initial 300,000 units had sold out.
- Game Boy ColorThe Game Boy Color arrived in Japan on the 21st of October 1998, carrying a question that had nagged Nintendo for nearly a decade: how do you add color to…
- Game BoyThe Game Boy launched in Japan on the 21st of April, 1989, and its entire first production run of 300,000 units vanished from shelves within two weeks.
- Nintendo DSThe Nintendo DS launched in North America on the 21st of November, 2004 - a device its own maker described as an experimental "third pillar", neither…
- DreamcastThe Dreamcast launched in Japan on the 27th of November 1998, and within a single day every unit on store shelves was gone.
- PokémonPokémon began as the private obsession of a boy in Machida, a suburb of Tokyo, who spent his childhood catching insects in the ponds and fields around his…
- Nintendo Entertainment SystemThe Nintendo Entertainment System launched in New York City on the 18th of October 1985, into a market that trade press had declared dead.
- G.I. Joe: A Real American HeroG.I. Joe: A Real American Hero began not in a boardroom or a toy lab, but in a men's restroom at a charity event. According to Jim Shooter, then…
- Dragon BallDragon Ball began with a boy living far from civilization, alone in the wilderness, until a teenage girl named Bulma found him.
- XboxXbox began with a threat. When Sony Computer Entertainment announced the PlayStation 2 in 1999 and positioned it as a home entertainment centerpiece that…