Skip to content
— CH. 1 · FOUNDING AND EARLY PRODUCTION —

Waltham Watch Company

~12 min read · Ch. 1 of 7
7 sections
  • Aaron Lufkin Dennison stood in a Roxbury, Massachusetts workshop in 1849 and dreamed of making pocket watches as easily as shoemakers made shoes. He had been born in Maine in 1812 to a father who worked with leather. After serving an apprenticeship with a Boston jeweler, he joined the firm Currier & Trott in 1833 before starting his own business in 1839. Dennison wanted to apply the factory methods used for clock production to the delicate craft of watchmaking. His partners included Edward Howard, David P. Davis, and Samuel Curtis. They raised $20,000 to start what was initially called the American Horologe Company. The name quickly changed to Warren Manufacturing before settling on a new identity. Dennison traveled to Great Britain to learn trade secrets and purchase supplies for their American effort. He observed that the English watch industry lacked mechanization and believed his new firm could make an impact. Construction began on a 100-foot long brick building on land already owned by Howard and Davis. Specialized machinery was designed and daily operations were perfected. Both Swiss and American watchmakers were employed at this early facility. Their first offering ran for eight days without winding but proved too expensive to produce economically. Only about 19 pieces were made of that innovative model. A second model with a 36-hour power reserve met with success in the marketplace. In 1853 the company name became the Boston Watch Company. The Roxbury factory soon proved too small for efficient mass production. Dennison sought a rural locale and chose Waltham, Massachusetts. Local residents contributed funds through a development company established by Dennison. One hundred acres were purchased and a building constructed with operations commencing in 1854. There were 90 workers at the factory when it opened. Total output reached just 30 watches per week. The economics of production on this scale proved untenable. To cover deficits in 1856 $6,000 in notes guaranteed by the Waltham Improvement Company were issued. An economic crisis hit in the third quarter of 1856 causing sales to plummet. Partners contributed personal savings and raised an additional $20,000 by selling exclusive rights to a New York City jeweler. At the end of February 1857 the Waltham Improvement Company foreclosed on the mortgage. Assets were distributed in a sheriff's auction where Royal E. Robbins bought the property for $56,000. Although founder Dennison remained as superintendent until 1862, the initial phase had come to an end.

  • Royal Robbins took over the struggling watch operation in 1857 alongside his brother Henry Asher Robbins and Daniel F. Appleton. All three members had extensive experience in the watch sales and jewelry trade. Administration became measured and prudent allowing them to survive the economic crisis of 1857. With the coming of the American Civil War in 1861 demand for watches expanded markedly. Soldiers in particular sought reasonably priced timepieces for their personal use. Waltham Watch unveiled a comparatively inexpensive $13 model called the William Ellery. This watch became a fad among Union soldiers and sales blossomed rapidly. By the end of the Civil War the Ellery represented fully 45 percent of Waltham's annual sales. The company became the main supplier of railroad chronometers to various railroads after the war ended. In 1876 the company showed off the first automatic screw making machinery. It was awarded the first gold medal in a watch precision contest at the Philadelphia Centennial Exposition. In 1885 the company name changed to the American Waltham Watch Company. The firm attracted able staff well versed in the field of watchmaking willing to experiment with new methods. Specialized machinery allowed for mass production techniques previously unseen in the industry. Both Swiss and American watchmakers worked side by side on the factory floor. The Roxbury facility had been too small but the move to Waltham provided space for growth. Local residents contributed funds through a development company established by Dennison. One hundred acres were purchased and a building constructed with operations commencing in 1854. There were 90 workers at the factory when it opened. Total output reached just 30 watches per week. The economics of production on this scale proved untenable. To cover deficits in 1856 $6,000 in notes guaranteed by the Waltham Improvement Company were issued. An economic crisis hit in the third quarter of 1856 causing sales to plummet. Partners contributed personal savings and raised an additional $20,000 by selling exclusive rights to a New York City jeweler. At the end of February 1857 the Waltham Improvement Company foreclosed on the mortgage. Assets were distributed in a sheriff's auction where Royal E. Robbins bought the property for $56,000. Although founder Dennison remained as superintendent until 1862, the initial phase had come to an end.

  • Frederic Dumaine arrived at Waltham to lead the new regime in February 1923. He transformed what was once a gargantuan collection of small workshops into an integrated operation. Production steered towards more marketable products while company debt was paid down. This restructuring proved profitable and the price of Waltham stock subsequently advanced impressively. Dumaine changed the company's course from producing elegantly crafted pocket watches toward smaller wristwatches designed for a mass market. The change came with significant risk since Waltham had dominated the luxury pocket watch market. There was even doubt whether American factory production could compete with Swiss craftsmanship at lower wages. Dumaine took aim at pricing policy which previously varied with market conditions to achieve high prices. Products were priced between 15 and 25 percent more than equivalent goods when he took the helm. He immediately lowered selling prices to just 5 percent higher than comparable domestic competitors. This proved to be a first step to true parity with rivals Elgin and Hamilton. The company turned to a general wage cut of 10 to 40 percent to bolster profitability in 1924. Seventy-five workers in the Finishing department put down tools on the 11th of August 1924 over news of a forthcoming 10 percent wage cut. Within three days the entire plant was embroiled in a company-wide work stoppage. Two thousand of Waltham's 2,900 total employees hit the street over the reduction. A parade estimated at 2,000 people including some workers with 50 years of service marked through the streets of Waltham. Police intervention broke up the melee in the wee hours of Sunday morning after a mob stormed the gates. The strike continued into October when the Massachusetts State Board of Conciliation proposed a 5 percent wage cut. Management refused to move off their proposal for a general reduction of 10 percent while strikers held mass meetings rejecting compromise. The company maintained operations through the use of strikebreakers primarily new hires. Dumaine also reduced executive salaries which had topped $100,000 a year for top level executives. Private secretaries were eliminated and a smaller office pool established instead. No general reduction of salaries was attempted for office and factory workers but payroll was nonetheless reduced through layoffs. Direct and simple methods would be used according to one study of business management practices. Every employee must earn his wages not merely in effort expended but also in results accomplished.

  • During World War II Waltham converted its Massachusetts factory from consumer goods to military production. The company made pocket compasses such as these for officers in the US Army. It produced timing devices for bombs and torpedoes with the factory wholly converted to military output. A $211,200 net profit in 1945 flipped into a massive $411,400 loss in 1946 ushering in years of red ink. A flood on the American market of inexpensive Swiss-produced timepieces was blamed for dire economic straits. The company closed its factory doors and declared bankruptcy in 1949 when a final $2 million installment of a promised $6 million loan was denied. Waltham's historic Massachusetts facility was shuttered on the 3rd of February 1950 putting 1,200 workers out of a job. Through bankruptcy court aid a trustee oversaw limited restart in September 1950 to complete manufacture of 242,000 watches for Christmas selling season. About 250 employees were brought back to finish regulation and ship partially completed timepieces. This partial restart enabled trustees to repay $2 million half of the $4 million borrowed in fall 1949 to the Reconstruction Finance Corporation. Another $250,000 was repaid toward indebtedness by first of May 1951. Federal bankruptcy judge George C. Sweeney approved reorganization plan after noting balance sheet satisfaction. Sweeney assessed that careful management would allow safe function. The reorganized Waltham relaunched watch manufacturing with some 700 people employed as of the 1st of January 1952. Employment reached 800 by summer. In March 1952 the reorganized Waltham surrendered to European manufacturing prowess announcing importation of complete movements from Switzerland. Trustees announced it cheaper to import Swiss movements and pay tariff than produce mechanisms domestically. Waltham would subsequently merely apply dials to these mechanisms and insert works into cases. Walter Cenerazzo head of American Watch Union called for scientific tariff offsetting price differential between foreign and domestic manufacture. Sales up 35 percent in first half of 1953 compared to previous year. Employment at facility back up to 1,000 people. By 1954 American watch industry saw domestically produced wares fall from 52 percent market share in 1940 to just 18 percent. A steep increase in tariff on imported jeweled watches increasing rate to 50 percent was passed. Hike did not ultimately shield Waltham from market forces. Amid declining military sales and saturated consumer market company reported net loss of $210,000 reversing three years of profitable operations.

  • In July 1957 a move splitting electronics and watchmaking components formalized when stockholders approved renaming as Waltham Precision Instruments Company. A subsidiary known as Waltham Watch Company of Delaware emerged. In January 1958 agreement finalized between Axler-led Waltham Watch Co. and Chicago-based Hallmark Watch Co authorizing assembly of watches from imported components under Waltham name. This agreement framed by Waltham as multi-million dollar royalty agreement. Waltham President Axler indicated Massachusetts facility would be used for development and production of other products. The Waltham name sold outright to Harold B Harry Aronson president of Hallmark Watch Company spring following year. Officers of Hallmark took over similar positions in newly reborn Waltham. Board consisted of Harold B Aronson Ben Cole and Morris Draft all formerly officers of Hallmark. Chicago attorney Seymour Rady served as vice president and chief counsel from 1957 until death December 1966. At end of 1959 Aaron Thorne former Western regional sales manager for Benrus Watch Company added as vice president working from Los Angeles office. New company moved base of operations from Massachusetts to Chicago. Important change made in business model with move to franchised distributors paying about $1200 up front for display cases and inventory placed in local drug stores hardware stores and appliance stores. Hundreds of newspaper ads publicized venture headquartered in New York under name Time Industries. Franchisees maintained inventory splitting proceeds with business owners where cases placed. Change signified new emphasis upon lower-end more popularly priced products. In fall 1963 Waltham signed licensing agreement with Samson Company of Chicago to manufacture transistor radios and tape recorders bearing Waltham logo. Production of complicated inner watch movements moved out of United States. Waltham opened new factory in Neuchatel Switzerland summer 1962 designed produce up to 100,000 watch movements per month. Company came under much scrutiny by Federal Trade Commission throughout 1960s accused misrepresenting number jewels within watches pre-tagging merchandise inflated prices bearing no connection actual prices charged misrepresenting country origin connection new company previous Waltham Watch Co. Forced change advertising branding policies response complaints. Total sales jumped from about $10.5 Million in 1962 to $12.1 Million in 1963 net income increasing 70 percent. Sales profits increased again 1964 total sales hitting $13.3 Million mark net income up another 35 percent. Waltham emerged leading maker dive watches segment selling over 200,000 pieces United States 1967. Company made 5 bar hand-winding model priced at $50 deluxe version good 300 feet serious divers retailing $120.

  • In March 1968 Waltham President Harry Aronson announced Swiss group headed Invicta Watch Co agreed purchase Waltham still publicly held company shares sold over counter. Formal offer buy shares common stock $16 per share announced September 1968. Purchaser Delaware-registered entity called Iseca headed Invicta Watch Company La Chaux-de-Fonds Switzerland also including H Sandoz Co Neuchatel Switzerland Degoumois Co Neuchatel Switzerland. Iseca purchase 283,976 shares 151,819 held group headed company president Harry B Aronson. Aronson retained terms deal consultant six years $30,000 per year. Total just over $6.5 million cash used acquisition financed sale Iseca capital stock $3.9 million loan Union Bank Switzerland. Management changed purchase Waltham by Invicta Georges Didisheim president Invicta Watch Co named chairman Morris Draft executive vice president August 1968. Company remained headquartered Chicago. Some Waltham watch models brought Invicta years Waltham started produce watch line especially Invicta called Invicta by Waltham. In some cases both Invicta and Waltham dial Other cases show W indicate watch manufactured Waltham Invicta. Later 1970s Waltham merged federation other Swiss makers inexpensive watches Société des Garde-Temps SA SGT. Georges Didisheim remained chairman board Waltham following merger. Concentrating manufacturing watches lower retail prices sales blossomed quantity watches sold doubling between 1968 1975 total more than one million pieces annually. This made Waltham third largest watchmaker America 1975 behind Timex Bulova. Sales sufficient move new larger facility Chicago 100,000 square foot building formerly owned American Can Company. January 1974 Société des Garde-Temps purchased rights name Elgin Watch Company another storied American brand. As result quartz crisis SGT terminated operations 1981 rights names various SGT brands sold individually. Waltham brand name purchased Japanese firm Heiwado & Co soon emerged popular brands Japan.

  • Before Waltham Watch Company went out business 1957 founded subsidiary Switzerland 1954 Waltham International SA. Waltham International SA retains right Waltham trade name outside North America continues produce mechanical wrist watches mechanical pocket watches under Waltham brand. During restructuring efforts 1950s Waltham opened office New York purposes importing Swiss watch movements cases. Due restrictions placed company main creditor Restructuring Finance Corporation could not sell watches directly so sold through independent company Hallmark Watch Company. Specialized clocks chronographs use aircraft control panels continued made Waltham factory Waltham Precision Instruments Company February 1994 Prime Time Clocks purchased last remaining product line mechanical aircraft clock. Waltham Precision Instruments moved Ozark Alabama changed name Waltham Aircraft Clock Corporation. Every watch movement company produced early 1950s engraved individual serial number. Number used estimate date production. Volunteers created database Waltham serial numbers models grades descriptions observed watches. Archive Waltham Watch Company housed Baker Library Special Collections department library Harvard Business School Harvard University material includes company books primarily 1854 1929 contained 52 archival boxes totaling 111 linear feet. In 2011 majority stake Waltham International SA sold Italian-American entrepreneur Antonio DiBenedetto. Historic 19th-century manufacturing facilities Waltham Massachusetts preserved American Waltham Watch Company Historic District. Company produced about 40 million watches clocks speedometers compasses time delay fuses other precision instruments United States America between 1850 1957. Watches clocks bearing Waltham name still being marketed September 2025.

Common questions

When was the Waltham Watch Company founded and where did it start?

The Waltham Watch Company originated in Roxbury, Massachusetts in 1854 when operations commenced at a new facility. Aaron Lufkin Dennison established the initial American Horologe Company in 1849 before moving production to Waltham.

Who purchased the Waltham Watch Company property after the foreclosure in February 1857?

Royal E. Robbins bought the property for $56,000 during a sheriff's auction at the end of February 1857. He took over the struggling watch operation alongside his brother Henry Asher Robbins and Daniel F. Appleton.

What major labor strike occurred at the Waltham factory on August 11 1924?

Seventy-five workers in the Finishing department stopped work on the 11th of August 1924 following news of a 10 percent wage cut. The dispute escalated into a company-wide work stoppage involving 2,000 employees out of 2,900 total staff.

When did the original Waltham Watch Company close its Massachusetts factory permanently?

Waltham closed its historic Massachusetts facility on the 3rd of February 1950 which put 1,200 workers out of a job. The company declared bankruptcy in 1949 when a final loan installment was denied by creditors.

Which Swiss group purchased Waltham Watch Company shares in September 1968?

The Invicta Watch Co led by Georges Didisheim acquired Waltham through a Delaware-registered entity called Iseca. This purchase involved 283,976 shares for just over $6.5 million in cash and stock financing.