Terra (blockchain)
Terra launched in 2018 as a blockchain protocol designed to power algorithmic stablecoins. The system relied on a proof-of-stake consensus mechanism to validate transactions across the network. Unlike traditional blockchains, Terra utilized a unique two-token model called mint-and-burn equilibrium. This design featured TerraUSD (UST) as a stablecoin pegged to the U.S. dollar and LUNA as a volatile reserve asset. UST maintained its value not through cash reserves but by burning tokens when demand rose and minting new ones when supply increased. LUNA absorbed all market volatility to keep the stablecoin price steady. Several decentralized applications built their infrastructure on this framework. Anchor Protocol offered lending services that paid investors a yield of 19.45% from Terra's reserves. Mirror Protocol created financial derivatives intended to mirror traditional stock prices.
Do Kwon and Daniel Shin co-founded Terraform Labs in Seoul, South Korea during 2018. The startup raised more than $200 million from major investment firms including Arrington Capital and Coinbase Ventures. Galaxy Digital and Lightspeed Venture Partners also contributed capital to the project. In 2019, Terraform Labs issued its first cryptocurrency token to the public. Do Kwon later restructured ownership to hold 91.7% of the company while Shin retained 8.3%. The founders each originally held one share of Terraform Labs before Kwon expanded his pool to eleven shares. Daniel Shin eventually announced he no longer held any ownership stock in May 2022. However, Singaporean regulatory documents showed Shin still held 8.3% ownership at that time. Chai Corporation, founded by Shin, held significant stakes in the ecosystem as well.
Terra secured a sponsorship deal with the Washington Nationals Major League Baseball team in February 2022. The agreement cost the community $38.15 million for five years of exclusive branding rights. Stadiums and television broadcasts featured the name Terra Club following the partnership announcement. The Luna Foundation Guard established reserves in January 2022 to stabilize UST prices. By early May 2022, these reserves held 80,394 bitcoin worth approximately $2.4 billion. Binance invested $3 million in funding plus an additional $1 million in BNB tokens into the project. The exchange promoted TerraUSD as safe despite its algorithmic nature. These commercial partnerships helped drive adoption but also increased scrutiny over the stability of the underlying assets.
UST began breaking its peg to the U.S. dollar on the 9th of May 2022. Over the next week, the price of UST plunged to 10 cents while LUNA fell to virtually zero. Before the crash, LUNA ranked among the top ten largest cryptocurrencies by market capitalization. The event wiped out almost $45 billion in total market value within seven days. Terraform Labs temporarily halted the blockchain on the 13th of May to stop further losses. Attempts to use Bitcoin reserves from the Luna Foundation Guard failed to restore the 1:1 peg. Mass withdrawals from Anchor Protocol occurred just before the collapse triggered panic selling. Investors converted UST into LUNA through the mint-and-burn system which flooded the market with new supply. This mechanism destabilized the balancing act between the two currencies completely.
Terraform Labs filed for Chapter 11 bankruptcy in the United States on the 21st of January 2024. The company listed assets and liabilities ranging from $100 million to $500 million during the filing process. Do Kwon filed to dissolve the company's Korean entity on the 30th of April 2022 and received approval four days later. The Luna Foundation Guard held reserves of Bitcoin that remained unaccounted for after the crash. Blockchain analysts claimed the expenditure of these reserves was unclear even months later. On the 25th of May 2022, a proposal approved reissuing a new LUNA cryptocurrency while abandoning the devalued UST stablecoin. The original blockchain became known as Terra Classic with its token renamed LUNC. Investors labeled the replacement coin Terra 2.0 which lost value immediately upon listing.
The U.S. Securities
and Exchange Commission issued a subpoena to Terraform Labs in 2021 regarding Mirror Protocol. Kwon refused the subpoena and announced plans to sue the SEC instead. A Manhattan court ruled in favor of the SEC's right to investigate in February 2022. In February 2023, regulators charged both Terraform Labs and Kwon with fraud. Jump Trading agreed to pay a $123 million settlement to the SEC in October 2024. The agency alleged Jump Trading manipulated markets to maintain UST's peg artificially. Class action lawsuits were filed in California on the 17th of June 2022 and in Singapore during September 2022. Fifteen French investors complained against Binance France for misleading advertising about stability risks. The Financial and Securities Crimes Joint Investigation Team targeted the crisis as its first investigation on its
first day of operation.
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Common questions
When did Terra launch as a blockchain protocol?
Terra launched in 2018 as a blockchain protocol designed to power algorithmic stablecoins. The system relied on a proof-of-stake consensus mechanism to validate transactions across the network.
Who co-founded Terraform Labs and when was it established?
Do Kwon and Daniel Shin co-founded Terraform Labs in Seoul, South Korea during 2018. The startup raised more than $200 million from major investment firms including Arrington Capital and Coinbase Ventures.
What happened to UST prices on the 9th of May 2022?
UST began breaking its peg to the U.S. dollar on the 9th of May 2022. Over the next week, the price of UST plunged to 10 cents while LUNA fell to virtually zero.
When did Terraform Labs file for Chapter 11 bankruptcy?
Terraform Labs filed for Chapter 11 bankruptcy in the United States on the 21st of January 2024. The company listed assets and liabilities ranging from $100 million to $500 million during the filing process.
Why did regulators charge Do Kwon with fraud in February 2023?
Regulators charged both Terraform Labs and Kwon with fraud in February 2023 after a Manhattan court ruled in favor of the SEC's right to investigate in February 2022. Jump Trading agreed to pay a $123 million settlement to the SEC in October 2024 for manipulating markets to maintain UST's peg artificially.
All sources
65 references cited across the entry
- 2webTerra $45 Billion Face Plant Creates Crowd of Crypto LosersHannah Miller — 13 May 2022
- 3webTerra resumes blockchain production after halting to prevent hacks amid UST crashJacquelyn Melinek — 12 May 2022
- 4webTerraform Labs files for bankruptcy protection in the USJanuary 21, 2024
- 6newsCrypto Exchanges Start to Suspend Terra Tokens After MeltdownMuyao Shen — 13 May 2022
- 7webYellen cites UST stablecoin risk after it loses its dollar pegTomio Geron — 10 May 2022
- 8newsDeFi App Promising 20% Interest on Stablecoin Deposits Raises ConcernsMuyao Shen — 23 March 2022
- 9webKing of the 'Lunatics' Becomes Bitcoin's Most-Watched WhaleMuyao Shen et al. — 19 April 2022
- 10webTerra Luna stablecoin collapse explained: Is this the 2008 financial crash moment of cryptocurrency?Pascale Davies — 15 May 2022
- 11webUnstable Stablecoin: How Crypto's Crash Broke The Buck For TerraUSDSteven Ehrlich — 10 May 2022
- 12webYoung founder of Luna emerges as cryptocurrency tycoonLee Min-hyung — 21 April 2021
- 13webThe Crazy Crypto Meltdown of Terra and LUNA, ExplainedJames Ledbetter — 13 May 2022
- 14newsHow a Trash-Talking Crypto Founder Caused a $40 Billion CrashDavid Yaffe-Bellany et al. — 18 May 2022
- 15webLuna Foundation Guard has now dumped $2.4 billion from its Bitcoin reserves in failed attempt to defend TerraUSD pegChristiaan Hetzner — 16 May 2022
- 16webWashington Nationals ink partnership with Terra crypto communitySylvan Lane — 9 February 2022
- 17web신현성-권도형, 싱가포르 '테라' 법인 공동주주...거짓해명 논란Ha-nee Kim — 18 May 2022
- 18web지분 없다더니…신현성 공동 창업자, 여전히 테라 주주Kook-bae Kim — 18 May 2022
- 19web"루나 후폭풍 커지는데 창업자들은?" 권도형은 수습 못하고, 신현성은 책임 회피중Hyo-sun Kim — 18 May 2022
- 20webThe crypto crash rivals both the internet bubble burst and the Great Financial Crisis, Bank of America saysTaylor Locke — 13 May 2022
- 21webTerraform Again Halts Blockchain Behind UST Stablecoin, LunaSunil Jagtiani — 12 May 2022
- 22webTerra's Luna Becomes Top Ten Cryptocurrency As Market Selloff Sends Bitcoin DownRobert Hart — 6 December 2021
- 24journalFTX's downfall and Binance's consolidation: The fragility of centralised digital financeDavid Vidal-Tomás et al. — 2023-09-01
- 25webWhereabouts of Terra's Bitcoin Reserve a Mystery After TransfersDave Liedtka — 15 May 2022
- 26web테라 폭락 속... 권도형의 4조5000억 비트코인은 어디 갔나Hyung-tae Jang — 16 May 2022
- 27webWild week in crypto ends as Bitcoin and stablecoin tumble13 May 2022
- 28webWhy Crypto Cratered: 5 Things You Need To KnowRichard Nieva et al. — 14 May 2022
- 29newsCryptocurrency TerraUSD Plunges as Investors BailCaitlin Ostroff et al. — 11 May 2022
- 30webHow the Anchor protocol helped sink TerraElizabeth Lopatto — 20 May 2022
- 31webTerra Averts Total Collapse With Plan to Split Blockchain, Abandon UST StablecoinSidhartha Shukla et al. — 25 May 2022
- 32webLuna token relaunch kicks crypto hype machine back into gearMuyao Shen — 25 May 2022
- 33webThe luna cryptocurrency has been resurrected after its $40 billion collapse. It's already crashingRyan Browne — 30 May 2022
- 34newsLuna 2.0 coin crashes after rocky launchPoonyapat Luenam — 31 May 2022
- 35webTerra Luna Classic (LUNC) reaches $0.0005James Morrison — 8 September 2022
- 36webTerra CEO Do Kwon: 'I alone am responsible for any weaknesses'Pascale Davies — 2022-08-15
- 38newsUS charges crypto fugitive Do Kwon after Montenegro arrest2023-03-23
- 39newsDo Kwon Charged With Fraud by US Prosecutors in New York2023-03-23
- 41webCrypto founder do Kwon pleads guilty to US fraud chargesChristian Davies et al. — 12 August 2025
- 42newsTerraUSD: 'Cryptocrash king' Do Kwon pleads guilty to fraudLily Jamali et al. — 13 August 2025
- 43newsCrypto mogul Do Kwon sentenced to 15 years in prison for $40 billion stablecoin fraud11 December 2025
- 44webExclusive Jane Street Accused of Insider Trading That Helped Collapse TerraformVicky Ge Huang — 2026-02-23
- 45webaskST: Why did TerraUSD, Luna crash and what does it mean for crypto investors?Kang Wan Chern — 13 May 2022
- 46web권도형 테라 사태 예견?...폭락 직전 테라폼랩스 한국법인 해산Jin-kyu Kang — 13 May 2021
- 47web루나 창업자 권도형은 어디에…11일 투자독려 트윗 후 행방묘연Jeong-suk Kim — 13 May 2022
- 48web이슈분석 'K-코인' 루나·테라 사태에 가상자산 '쇼크'…영향은?Seok-woo Son — 16 May 2022
- 49web루나, 99% 대폭락…거래소서 퇴출 잇달아Jeong-wook Jung — 16 May 2022
- 50web루나-테라 폭락에 투자자 모였다…'고소 진행 중'17 May 2022
- 51webLuna's Do Kwon may face legal peril, some attorneys argueMin-ji Jin — 18 May 2022
- 53newsCryptocurrency Company Snared in SEC Dragnet Sues RegulatorDave Michaels — 25 October 2021
- 55webSEC charges Do Kwon, Terraform with fraud in connection with Terra collapse16 February 2023
- 56webProsecutors vowing to crack down on financial crimesMichael Lee — 18 May 2022
- 57web부활한 '여의도 저승사자', 1호 수사로 '루나 사태' 정조준Doo-hyun Hwang — 18 May 2022
- 58web한동훈이 되살린 '여의도 저승사자' 1호 수사 루나Hyeon-an Son — 18 May 2022
- 59webTerra creator Do Kwon faces prosecution in South KoreaKate Park et al. — Yahoo — 20 May 2022
- 61webTerra co-founder Do Kwon faces $79.8m lawsuit in Singapore after crypto crash8 November 2022
- 62newsKorea Bans Terraform Employees From Leaving Country Amid Probe21 June 2022
- 63newsArrest warrant sought for Terraform Labs co-founder3 November 2022
- 64newsFrench clients file complaint against Binance over social media marketing practicesTassilo Hummel — 20 December 2022
- 65newsBinance US Wins Bid to Send Crypto User's Suit to ArbitrationMatthew Bultman — 29 April 2024
- 66newsJump Trading's Tai Mo Shan to Pay $123 Million in SEC ProbeDavid Scheer — 20 December 2024