— Ch. 1 · Origins And Founding —
Baidu.
~3 min read · Ch. 1 of 6
Robin Li developed RankDex in 1996 while working at IDD Information Services. This search engine used hyperlinks to measure website quality, a technique predating Google's PageRank by two years. Larry Page later cited Li's work in his own patents for PageRank. Baidu incorporated on the 18th of January 2000 with Eric Xu as co-founder. The company launched its first advertising model in 2001 allowing advertisers to bid for space and pay per click. This approach predated similar systems at Google. Baidu headquarters now stand in Beijing's Haidian District.
Market Dominance And Expansion
Baidu became the first Chinese company listed in the NASDAQ-100 index in December 2007. By May 2018 market capitalization reached US$99 billion. The company controls 76.05 percent of China's search market share according to 2015 data. In August 2010 Baidu's revenue share grew six percentage points after Google moved its China service to Hong Kong. Baidu started Japanese language services in 2008 but closed them on the 16th of March 2015. A Brazilian version called Baidu Busca launched on the 18th of July 2014 before being divested. The company acquired Peixe Urbano in October 2014 for e-commerce expansion.Artificial Intelligence Evolution