When was La Tercera founded and by whom?
La Tercera was founded on the 7th of July 1950 by the Picó Cañas family. The newspaper began as the evening edition of a publication called La Hora before transforming into a morning daily.
Common questions about La Tercera
Short answers, pulled from the story.
What political stance did La Tercera take during the 1970s?
La Tercera strongly opposed the government of Salvador Allende and actively supported the military coup of the 11th of September 1973. The newspaper played a significant role in endorsing the events that led to the dictatorship of General Augusto Pinochet.
When did La Tercera change its format to the Berliner style?
La Tercera adopted the Berliner format in 2003 under the direction of Cristián Bofill. This transformation included switching to more formal language and increasing the number of pages to appeal to a higher social stratum.
Where are the current offices of La Tercera located?
La Tercera relocated its offices to Apoquindo 4660 in Las Condes on the 16th of July 2017. The newspaper moved from its historical site at Vicuña Mackenna 1962 in the neighborhood ofÑuñoa to this new building.
Who is the current editor-in-chief of La Tercera?
The current editor-in-chief of La Tercera is Juan Pablo Larraín Medina. He has overseen the publication's continued evolution in the digital age.