When was La Tercera founded and by whom?
The 7th of July 1950 marked the birth of La Tercera in Santiago, Chile. The Picó Cañas family established this daily newspaper as a new venture.
Questions about La Tercera
Short answers, pulled from the story.
What political party did La Tercera support at its founding?
Initial political ties connected La Tercera to the Radical Party upon its founding. By 1965, editors severed all links with that specific party to achieve total political independence.
How did La Tercera respond to Salvador Allende's government?
La Tercera strongly opposed his administration throughout those years. On the 11th of September 1973, military forces executed a coup d'état against the elected president and the newspaper publicly supported General Augusto Pinochet following the takeover.
Who designed the visual identity for La Tercera introduced on the 1st of August 2010?
Marcelo Godoy from Chile designed this visual identity alongside Javier Errea from Spain. This new header featured red and white lettering.
Where are the current offices of La Tercera located?
On the 16th of July 2017, offices moved from Vicuña Mackenna 1962 inÑuñoa to Apoquindo 4660 in Las Condes. Juan Pablo Larraín Medina currently serves as editor-in-chief of the organization.