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— CH. 1 · FOUNDING AND EARLY LEADERSHIP —

Snowflake Inc.

~3 min read · Ch. 1 of 5
5 sections
  • In July 2012, three men stood in San Mateo, California to launch a new company. Benoît Dageville and Thierry Cruanes had spent years as data architects at Oracle Corporation before this moment. Marcin Żukowski joined them after co-founding Vectorwise. Mike Speiser from Sutter Hill Ventures provided the first funding and served as the initial chief executive officer. The venture capitalist backed their vision for cloud-based data warehousing when few others did. By June 2014, Bob Muglia took over leadership of the organization. He arrived from Microsoft with decades of experience in enterprise software. This transition marked a shift toward scaling operations beyond early prototypes.

  • June 2015 saw the release of Snowflake's first product, a cloud data warehouse designed for simultaneous access. The system ran on Amazon Web Services starting that same year. Microsoft Azure support arrived in 2018 while Google Cloud Platform joined the infrastructure mix in 2019. In May 2019, Frank Slootman became CEO after leading ServiceNow. His tenure brought major feature expansions including Snowpark in 2020. Developers could write pipelines using Java, Scala, or Python directly within the platform. Unistore launched in 2021 to combine transactional and analytical operations. Cortex appeared in 2024 offering generative AI services embedded into the core system. These tools allowed users to build applications using SQL or Python without leaving the environment.

  • The company raised $5 million during its Series A round in 2012. Subsequent funding rounds grew rapidly through 2014 and 2015. By January 2018, investors valued the firm at $1.5 billion making it a unicorn status entity. October 2018 brought another $450 million injection led by Sequoia Capital. That valuation reached $3.5 billion before the public market debut. On the 7th of February 2020, they secured $479 million with 3,400 active customers on board. The initial public offering occurred on the 16th of September 2020 raising $3.4 billion. This became one of the largest software IPOs ever recorded. Shares doubled on their first day of trading proving strong investor demand for cloud data solutions.

  • May 2023 marked an agreement to acquire privacy-focused search startup Neeva for $185 million. Sridhar Ramaswamy co-founded that search engine before joining Snowflake as CEO following Frank Slootman's retirement. In June 2025, the organization announced plans to buy Crunchy Data for approximately $250 million. Crunchy Data provided cloud-based PostgreSQL services expanding database management capabilities further. Another acquisition of Observe was planned in January 2026 targeting AI-powered observability tools. These purchases aimed to broaden the platform beyond traditional warehousing into search and monitoring domains. The company also acquired a 5% stake in OpenAP during October 2022 focusing on advanced TV advertising technology.

  • Mass customer data theft campaigns targeted Snowflake users throughout 2024. Major organizations including Ticketmaster, Santander Bank, and AT&T suffered credential compromises. An investigation by Mandiant revealed no breach within Snowflake's own environment occurred. Instead attackers stole login credentials from client accounts directly. Two men orchestrated this conspiracy using aliases Waifu and IRDev. Connor Riley Moucka from Kitchener, Ontario faced arrest on the 30th of October 2024. John Erin Binns remained at large while facing similar charges. A Washington state court issued indictments covering computer fraud abuse extortion and aggravated identity theft. The incident highlighted risks inherent in shared cloud infrastructure environments despite robust internal security measures.

Common questions

When was Snowflake Inc. founded and where?

Snowflake Inc. was founded in July 2012 in San Mateo, California by Benoît Dageville, Thierry Cruanes, and Marcin Żukowski.

Who is the current CEO of Snowflake Inc?

Sridhar Ramaswamy serves as the chief executive officer after joining following Frank Slootman's retirement in May 2023.

What happened to Snowflake users during 2024 data theft campaigns?

Mass customer data theft campaigns targeted Snowflake users throughout 2024 resulting in credential compromises for major organizations including Ticketmaster, Santander Bank, and AT&T.

How much money did Snowflake raise during its initial public offering on September 16 2020?

The company raised $3.4 billion during its initial public offering on the 16th of September 2020 making it one of the largest software IPOs ever recorded.

Which cloud platforms does Snowflake support for running its data warehouse system?

Snowflake runs on Amazon Web Services starting in June 2015 with Microsoft Azure support added in 2018 and Google Cloud Platform joining in 2019.

All sources

52 references cited across the entry

  1. 1webUS SEC: Form 10-K Snowflake, Inc.U.S. Securities and Exchange Commission — March 20, 2026
  2. 5newsLongtime Microsoft Executive Opens Cloud Database Start-UpNick Wingfield — October 21, 2014
  3. 7press releaseAnnouncing Snowflake on Google Cloud PlatformKevin Ichhpurani — June 4, 2019
  4. 9press releaseSnowflake Announces Data Exchange to Break Down Data BarriersPR Newswire — June 4, 2019
  5. 26webSnowflake to acquire AI observability firm ObserveAnwesha Pattanaik — 2026-01-09
  6. 31newsMandiant: 'Exposed credentials' led to Snowflake attacksAlexander Culafi — June 10, 2024
  7. 40newsThis big data startup is as unique as a snowflakeJonathan Vanian — June 23, 2015
  8. 42newsCloud data warehouse race heats upAndrew Brust — June 26, 2015
  9. 44newsCloud data warehouse startup Snowflake raises $100 million led by IconiqBérénice Magistretti et al. — April 5, 2017
  10. 48newsSnowflake's Stock Price Soars in IPOCorrie Driebusch — September 16, 2020
  11. 50newsSnowflake, JFrog IPO: Software stocks soar in market debutChristopher Zara — September 16, 2020
  12. 52newsSnowflake Shares More than Double. It's the Biggest Software IPO EverPaul R. La Monica — September 16, 2020