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— CH. 1 · EXPANSION INTO THE DESERT —

Phoenix Suns

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  • The Phoenix Suns began play in the 1968, 69 season as one of two new franchises to join the National Basketball Association. They were paired with the Milwaukee Bucks from Wisconsin, marking a significant expansion for the league. This team became the first major professional sports franchise in the entire state of Arizona, standing alone for nearly twenty years until the arrival of the Arizona Cardinals football team in 1988. An ownership group led by Karl Eller and including investors like Donald Pitt and Don Diamond secured the franchise on the 22nd of January 1968, paying an entry fee of $2 million. Critics at the time, including NBA commissioner J. Walter Kennedy, dismissed Phoenix as too hot, too small, and too far away to support a successful basketball market. Despite these doubts, the team found its identity through a name-the-team contest sponsored by The Arizona Republic, which received 28,000 entries. Stan Fabe, a commercial printing plant owner from Tucson, designed the original logo for just $200, creating the iconic sunburst that would define the brand. Jerry Colangelo served as the first general manager at age 28, while Johnny Red Kerr took the head coaching role. The early years proved difficult, with the team finishing 16 wins and 66 losses in their inaugural season, placing them 25 games out of playoff contention.

  • A pivotal shift occurred during the 1975, 76 season when the Suns made several key roster moves to turn their fortunes around. They traded All-Star guard Charlie Scott to the Boston Celtics in exchange for Paul Westphal, a member of Boston's 1974 championship team. The team also drafted center Alvan Adams from the University of Oklahoma and guard Ricky Sobers from UNLV. After an inconsistent start, they finished 42 wins and 40 losses to clinch their first playoff spot since 1970. In the playoffs, Phoenix defeated the Seattle SuperSonics four games to two before beating the defending champion Golden State Warriors four games to three to reach the NBA Finals. They faced an experienced Celtics team led by Hall of Famers Dave Cowens, John Havlicek, and Jo Jo White. Game five of the series took place at Boston Garden, where the Suns came back from a 22-point deficit to force overtime. A controversial moment saw fans rush the floor after what appeared to be a game-winning basket, leading officials to put one second back on the clock. Westphal called a timeout that did not exist, resulting in a technical foul that allowed Jo Jo White to convert a free throw. Garfield Heard then hit a buzzer-beater to force a third overtime, but Glenn McDonald scored six points in the extra period to help Boston win 128, 126. The series ended with the Celtics winning game six 87, 80 at the Coliseum.

  • The franchise reached its peak success during two distinct periods defined by superstar leadership. In 1992, Charles Barkley was traded from the Philadelphia 76ers for Jeff Hornacek, Andrew Lang, and Tim Perry. Under rookie head coach Paul Westphal, the Suns won 62 games in the 1992, 93 season, setting a franchise record. Barkley won the MVP award that year, and the team advanced to the NBA Finals against Michael Jordan's Chicago Bulls. The series included a triple-overtime game three, which remains one of only two triple-overtime games in NBA Finals history. Approximately 300,000 fans celebrated the memorable season in downtown Phoenix streets despite heat reaching 105 degrees. Decades later, Steve Nash returned to Phoenix in 2004 after playing for the Dallas Mavericks. With Nash, Shawn Marion, and Amar'e Stoudemire under head coach Mike D'Antoni, the Suns became renowned worldwide for their fast-paced offense known as seven seconds or less. They tied the franchise record for wins with 62 victories in the 2004, 05 season. Nash won back-to-back MVP awards in consecutive seasons, becoming the second point guard to achieve this feat since Magic Johnson.

  • Off-court turmoil marred the franchise during the mid-1980s when the Maricopa County Attorney's Office indicted thirteen people on drug-related charges. Three active Suns players James Edwards, Jay Humphries, and Grant Gondrezick were among those charged based partly on testimony from star player Walter Davis. No defendants ever went to trial, but the scandal tarnished the team's reputation nationally and within the community. This chaos provided an opening for general manager Jerry Colangelo to buy the team from its owners for $44 million at the start of the 1987, 88 season. Decades later, another ownership crisis emerged involving Robert Sarver. On the 13th of September 2022, the NBA fined owner Robert Sarver $10 million and suspended him for one year after an investigation found he used racial slurs multiple times and engaged in unequal treatment of female employees. The league also cited sex-related statements and harsh treatment that constituted bullying. Current and former players including LeBron James and Chris Paul called the punishment too lenient. Sarver announced he would sell both the Phoenix Suns and the Phoenix Mercury. He eventually accepted a record-high $4 billion offer from United Wholesale Mortgage CEO Mat Ishbia and his brother Justin on the 20th of December 2022.

  • The franchise played its first 24 seasons at the Arizona Veterans Memorial Coliseum, known locally as the Madhouse on McDowell. In 1992, they moved into America West Arena, which fans nicknamed the Purple Palace due to its purple seats. The arena underwent renovations completed in 2021 by the City Council and Suns Organization. Uniform designs have evolved significantly since the team's inception. From 1968 to 1973, original uniforms featured a futuristic Phoenix wordmark with block numbers in orange trimmed with purple and white. An orange sunburst logo appeared on the sides of the shorts. The 1973, 74 season introduced a Western-style font for lettering and numbers. A major overhaul occurred in 1992 when the Streaking Sun logo replaced previous designs, featuring Suns text above numbers on home white and road purple jerseys. Black alternates were added prior to the 1994, 95 season. The Nike partnership beginning in 2017 brought a drastic revamp that eliminated modernized streaking logos and returned purple as a prominent color. New designations included Association Icon Statement and City uniforms, each incorporating the Streaking Sun logo on the beltline.

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Common questions

When did the Phoenix Suns begin play in the National Basketball Association?

The Phoenix Suns began play in the 1968, 69 season as one of two new franchises to join the league. They were paired with the Milwaukee Bucks from Wisconsin during this significant expansion period.

Who purchased the Phoenix Suns franchise on the 22nd of January 1968?

An ownership group led by Karl Eller and including investors like Donald Pitt and Don Diamond secured the franchise on the 22nd of January 1968. This group paid an entry fee of $2 million to establish the team.

Which team defeated the Phoenix Suns in the 1975, 76 NBA Finals?

The Boston Celtics defeated the Phoenix Suns in the 1975, 76 NBA Finals after winning game six 87, 80 at the Coliseum. The series included a controversial game five that went into triple overtime before the Celtics won 128, 126.

What year did Charles Barkley win the MVP award while playing for the Phoenix Suns?

Charles Barkley won the MVP award in the 1992, 93 season when the team finished with 62 wins under head coach Paul Westphal. The squad advanced to the NBA Finals against Michael Jordan's Chicago Bulls that same year.

When was Robert Sarver fined and suspended by the NBA for conduct related to the Phoenix Suns?

On the 13th of September 2022, the NBA fined owner Robert Sarver $10 million and suspended him for one year following an investigation. The league cited his use of racial slurs and unequal treatment of female employees as grounds for the punishment.

All sources

185 references cited across the entry

  1. 1NBA.com/Stats–Phoenix Suns seasonsNBA Media Ventures, LLC
  2. 3NewsPhoenix Suns Unveil New LogosJessica Taylor — NBA Media Ventures, LLC — June 26, 2013
  3. 4Book2019–20 Phoenix Suns Media GuideNBA Media Ventures, LLC — October 21, 2019
  4. 6Press releasePhoenix Suns and PayPal Announce Multi-Year Global PartnershipNBA Media Ventures, LLC — October 2, 2018
  5. 7Intro to all-time NBA franchise rankingsJohn Hollinger — ESPN Internet Ventures, LLC — June 11, 2009
  6. 8NewsNBA 2K16 Will Feature 2004-05 SunsMatt Petersen — NBA Media Ventures, LLC — September 3, 2015
  7. 10BookOde to Billie JoeTara Murtha — Bloomsbury Publishing — 2015
  8. 11Phoenix, Milwaukee awarded NBA expansion franchises 50 years agoScott Bardow — The Arizona Republic — January 22, 2018
  9. 12The Prickly Pears?NBA Media Ventures, LLC
  10. 13The Origins of All 30 NBA Team NamesScott Allen — October 17, 2018
  11. 14NewsColangelo's 40-year journey reaches Hall of FameJeramie McPeek — NBA Media Ventures, LLC — September 10, 2004
  12. 16BookThe Real McCoyAl McCoy et al. — Lone Wolfe Press — 2009
  13. 17NewsSielski: 76ers' Colangelo has seen trouble beforeMike Sielski — January 23, 2016
  14. 19Basketball; Bright Day for Suns: They Get BarkleyClifton Brown — June 18, 1992
  15. 24NewsLeave It To the Nets: 0-13 Suns Now 1-13Jason Diamos — November 28, 1996
  16. 25MagazineNo. 4 Phoenix SunsTim Kurkjian — November 10, 1997
  17. 33Rivalry renewed: Spurs open against Suns (AP)Elizabeth White — April 18, 2008
  18. 39NewsD'Antoni Accepts Offer to Coach KnicksHoward Beck — May 11, 2008
  19. 40NewsSuns, Magic Complete Six-Player TradeJeramie McPeek — NBA Media Ventures, LLC — December 18, 2010
  20. 41Kendall Marshall sets ACC assist recordFoxsportssouth.com — March 9, 2012
  21. 44Suns, coach Alvin Gentry part waysESPN — January 18, 2013
  22. 47NewsSuns Name McDonough General ManagerNBA Media Ventures, LLC — May 7, 2013
  23. 50Suns sign Marcus, Markieff Morris to contract extensionsPaul Coro, azcentral sports — September 29, 2014
  24. 51Goran Dragic traded to Heat, according to reportMike Prada — Vox Media — February 19, 2015
  25. 55Press releaseSuns Relieve Jeff Hornacek of Head Coaching DutiesNBA Media Ventures, LLC — February 1, 2016
  26. 56Rookie Run: Devin BookerNBA Media Ventures, LLC
  27. 58Press releaseBucks Acquire Eric Bledsoe From PhoenixNBA Media Ventures, LLC — November 7, 2017
  28. 59NewsPhoenix Suns select Deandre Ayton with No. 1 pick in NBA DraftBrian Mahoney — NBA Media Ventures, LLC — June 21, 2018
  29. 60Press releaseSuns Select Deandre Ayton with First Overall Pick of 2018 NBA DraftNBA Media Ventures, LLC — June 21, 2018
  30. 72Cardinals WR Larry Fitzgerald buys share of SunsAdrian Wojnarowski et al. — January 22, 2020
  31. 76Suns defeat Lakers in Game 6 of playoff seriesGreg Beacham — June 3, 2021
  32. 77Suns vs. Nuggets score: Chris Paul helps Phoenix sweep Denver, earn first Western finals berth since 2010Michael Kaskey-Blomain — June 13, 2021
  33. 110Phoenix Suns fire coach Monty Williams after four seasonsAdrian Wojnarowski — May 14, 2023
  34. 133Threads of HistoryNBA Media Ventures, LLC
  35. 134Press releasePhoenix Suns Reveal "PHXRising" Alternate Home UniformNBA Media Ventures, LLC — February 25, 2015
  36. 135NewsSuns New Uniform is All About Civic PrideGreg Esposito — NBA Media Ventures, LLC — September 8, 2015
  37. 136Suns Nike UniformsNBA Media Ventures, LLC
  38. 139Press releasePhoenix Suns Unveil New UniformsNBA Media Ventures, LLC — August 1, 2023
  39. 140Press releaseSuns unveil new set of uniforms for 2023-24 seasonNBA Media Ventures, LLC — August 1, 2023
  40. 141Press releasePHOENIX SUNS UNVEIL 2025-26 STATEMENT EDITION UNIFORMNBA Media Ventures, LLC — September 26, 2025
  41. 142News"Los Suns" Jerseys to Honor Noche LatinaNBA Media Ventures, LLC — March 5, 2012
  42. 145Press releasePhoenix Suns Reveal City Edition UniformsNBA Media Ventures, LLC — December 27, 2017
  43. 146News2018–19 Phoenix Suns City Edition UniformNBA Media Ventures, LLC
  44. 147News2019–20 Phoenix Suns City EditionNBA Media Ventures, LLC
  45. 148NewsSuns honor 'The Valley' with City Edition uniformNBA Media Ventures, LLC — November 13, 2020
  46. 150NewsPHOENIX SUNS UNVEIL 2025-26 CITY EDITION UNIFORMNBA Media Ventures, LLC — November 3, 2025
  47. 151NewsPhoenix Suns 2023-24 City Edition Uniform: El ValleNBA Media Ventures, LLC — November 2, 2023
  48. 152NewsPhoenix Suns 2024-25 City Edition Uniform: For 'The Valley'NBA Media Ventures, LLC — November 14, 2024
  49. 154The GorillaNBA Media Ventures, LLC
  50. 155Biography:About Go!NBA Media Ventures, LLC
  51. 156VideoOrigin of Species: The GorillaESPN SportsCenter — March 23, 2014
  52. 157Monkeying AroundRick Reilly — Sports Illustrated
  53. 158Ranking the NBA's MascotsSports Illustrated — October 21, 2016
  54. 161NewsPhoenix Suns launch Suns Live streaming subscriptionBen Bradley — October 4, 2023
  55. 163NewsFox Sports Arizona sole Phoenix Suns homeMike Sunnucks — February 23, 2011
  56. 168NewsJudge voids Suns' media deal with local TV groupDaniel Kaplan — May 10, 2023
  57. 169NewsSuns, Mercury to move forward with new TV dealThe Athletic Staff — July 15, 2023
  58. 172PodcastThe Dave Pasch PodcastThe Arizona Cardinals — October 26, 2022
  59. 173A new view, but the same Hall of Fame voice of the Suns, Al McCoy ready to rock the mic for season #51.Jon Bloom
  60. 175NewsSuns end simulcast; Leander to call road gamesJim Gintonio — July 7, 2003
  61. 177BookThe Real McCoyEddie Johnson et al. — Lone Wolfe Press — 2009
  62. 184NewsNBA permanently retires Bill Russell's No. 6Ben Golliver — August 11, 2022
  63. 186Suns remove outdoor game in Indian Wells from preseason scheduleBrett Pollakoff — NBC Sports — August 23, 2011