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Questions about The Athletic

Short answers, pulled from the story.

When did The Athletic launch and who founded it?

The Athletic launched in January 2016 as an independent subscription-based online sports magazine. Co-founders Alex Mather and Adam Hansmann built the company to provide smarter coverage for die-hard fans without advertising barriers.

How much money did The Athletic raise before being acquired by The New York Times Company?

The company raised a total of $139.5 million over five rounds before achieving profitability. This capital included seed funding from Courtside Ventures, Series A and C rounds led by Founders Fund and Bedrock Capital, and a third round totaling $20 million announced in March 2018.

Who bought The Athletic and when was the acquisition finalized?

The New York Times Company acquired The Athletic for $550 million in January 2022 after buyout talks ended in June 2021. DraftKings and Flutter Entertainment were among bidders who explored purchasing the company during late 2021 discussions.

What major workplace misconduct allegations did The Athletic report on in 2018 and 2021?

Tim Cato published an in-depth report on workplace misconduct allegations within the Dallas Mavericks organization in 2018 regarding financial issues and mental abuse. Brody Miller detailed rampant sexual misconduct at Louisiana State University in March 2021 while Paul Riley faced gross sexual misconduct allegations revealed in September 2021 while coaching Portland Thorns FC.

How many subscribers did The Athletic have as of 2021 and what revenue did it generate that year?

As of 2021, the site had 1.2 million subscribers and eighty million dollars in revenue. The company relied heavily on venture capital instead of operational income until reporting profitability for the first time in its history during the third quarter of 2024.