When and where was PC Data established?
Ann Stephens established PC Data in 1991 within Reston, Virginia. The firm began by tracking only computer software sales across the United States.
Questions about PC Data
Short answers, pulled from the story.
What percentage of retail software sales did PC Data cover by September 1998?
By September 1998, PC Data covered 80% of retail software sales in the United States. The company expanded beyond software to include hardware sales tracking during this period.
Who purchased PC Data's point-of-sale research branch in March 2001?
The NPD Group purchased PC Data's point-of-sale research branch on the 3rd of March 2001. This acquisition merged that division with The NPD Group's Intelect Market Tracking unit.
Why did PC Data cease all Internet traffic research activities?
A patent infringement lawsuit involving Jupiter Media Matrix forced changes within the firm. The legal settlement required PC Data to cease all Internet traffic research activities.
Which companies acquired assets from PC Data after its dissolution?
NetValue acquired portions of the internet research assets following the dissolution. ComScore also purchased segments of the remaining intellectual property.