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Questions about NBA Store

Short answers, pulled from the story.

When did the first NBA Store open and where was it located?

The first NBA Store opened its doors in the fall of 1998 at 666 Fifth Avenue. Steve Candeloro served as the store's concierge from that very beginning.

Why did the original Fifth Avenue NBA Store close on the 13th of February 2011?

The original Fifth Avenue store closed due to high rent costs because Sal LaRocca stated they could not find a way to make the landlord's required dollars work. The league temporarily relocated the store to a smaller space at 590 Fifth Avenue until August 2015 before moving to 545 Fifth Avenue on the 21st of December 2015.

How many new stores did the NBA plan to open in China during 2006?

International expansion began driven by players like Yao Ming and Yi Jianlian created enough demand to open two new stores in Beijing. The league planned its first Chinese store on Wangfujing Street or in Shanghai during 2006.

What date did the flagship store in Beijing officially open with three hundred square meters of retail space?

The flagship store in Beijing opened on the 15th of July 2008 with three hundred square meters of retail space. About one thousand people attended the opening event and sales were expected to increase by sixty percent that year.

When did the digital replica of the NBA Store launch within Second Life?

A digital replica of the NBA Store launched within Second Life on the 1st of May 2007. This virtual world was an Internet-based game where members could shop or play during the NBA Finals between the San Antonio Spurs and the Cleveland Cavaliers.