When was Behaviour Interactive founded and where?
Behaviour Interactive was founded in 1992 in Quebec City by a team including Rémi Racine. The studio began as Megatoon before evolving into a global video game development powerhouse.
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Behaviour Interactive was founded in 1992 in Quebec City by a team including Rémi Racine. The studio began as Megatoon before evolving into a global video game development powerhouse.
The studio was renamed Artificial Mind & Movement in 2000 and reverted to Behaviour Interactive in 2010. This rebranding reflected the studio's shift toward producing original titles and distancing itself from the previous initialism.
Dead by Daylight became the studio's most successful title with over 50 million players worldwide by 2022. Behaviour Interactive purchased the publishing rights from Starbreeze in 2018 for US$16 million to solidify control over the franchise.
Behaviour Interactive operates offices in Montreal, Toronto, Seattle, the UK, and the Netherlands. The studio opened new locations in Truro, Cornwall, and acquired studios in these regions between 2022 and 2024.
Behaviour Interactive was one of the first video game studios to abolish crunch time to improve employee well-being. This policy earned the studio recognition as one of Canada's Best Workplaces in 2018, 2021, and 2022.
On the 21st of June 2018, Bethesda Softworks sued Warner Bros. Interactive Entertainment and Behaviour Interactive over the mobile game Westworld. The lawsuit alleged copyright infringement regarding the game based on the science fiction television series Westworld.