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Questions about Apple Boutique

Short answers, pulled from the story.

When did the Apple Boutique open at 94 Baker Street in London?

The shop opened on the 7th of December 1967. It was one of the first business ventures by the Beatles' fledgling Apple Corps organization.

Who designed and stocked the Apple Boutique for the Beatles?

Dutch designers Simon Posthuma and Marijke Koger along with artist Josje Leeger formed the Fool design collective to create the store. Pattie Harrison introduced them to the Beatles who gave £100,000 in September 1967 to design and stock the outlet.

Why did the Apple Boutique close on the 31st of July 1968?

The retail business lost money at an alarming rate eventually running to £200,000 due to theft endemic among customers and staff members alike. The financial disaster stemmed directly from theft that prevented accusations of shoplifting or calls to police despite massive losses.

What happened to the Apple Boutique building after it closed in 1968?

The 18th-century house was demolished sometime between October 1969 and January 1972. It was replaced with Travelscene House at 94 Baker Street London W1U 6FZ which stands taller than the original structure.

When was a Heritage Foundation blue plaque unveiled for John Lennon's involvement with the Apple Boutique?

A Heritage Foundation blue plaque commemorating John Lennon's involvement was unveiled on the 27th of April 2003. That plaque was replaced on the 17th of March 2013 by one noting both Lennon's and George Harrison's involvement.