— Ch. 1 · Genesis And Development —
Tezos.
~4 min read · Ch. 1 of 6
In 2014, Arthur Breitman released two papers under the pseudonym L. M. Goodman while working at Morgan Stanley. He chose the name Tezos after writing a program to list unclaimed websites that could be pronounced in English. That same year, he registered Dynamic Ledger Solutions Inc. in Delaware as chief executive. In March 2014, he contracted French firm OCamlPro to help him conceive the protocol and develop the prototype. Arthur did not notify his employer of this work as required by FINRA regulations. The Financial Industry Regulatory Authority eventually fined him $20,000 for the violation. By 2016, he left Morgan Stanley and Tezos received $612,000 from ten backers. Kathleen Breitman joined her husband in planning an initial coin offering. They secured a $1.5 million investment from Tim Draper. A public relations firm called Strange Brew promoted their project with claims about large American financial firms using the technology.
The Initial Coin Offering
On the 17th of April 2017, the Tezos Foundation was established in Zug, Switzerland. Arthur and Kathleen Breitman created it alongside Johann Gevers and Swiss law firm MME. The foundation planned to raise money through donations rather than selling securities. On the 1st of July 2017, the foundation raised $232 million in Bitcoin and Ethereum during one of the largest initial coin offerings ever. Kathleen Breitman compared contributions to a pledge drive where donors received tote bags. Some participants viewed these transactions as investments subject to SEC oversight. By December, assets held by the foundation stood at $820 million including the Breitmans share. The agreement stated that if the blockchain functioned for three months, the founders would receive 8.5% of the ICO proceeds plus 10% of tokens. This structure became central to later legal disputes over whether the sale constituted unregistered securities.