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— CH. 1 · ORIGINS OF PRINT TECHNOLOGY —

Publishing

~3 min read · Ch. 1 of 5
5 sections
  • In 1450, Johannes Gutenberg developed movable type in Europe. This innovation cast type based on a matrix and hand mould. Before this moment, scribes copied works by hand. The Chinese inventor Bi Sheng made earthenware movable type earlier. No examples of his work survive today. A Korean civil servant named Ch'oe Yun-ūi invented metal moveable type between 1234 and 1250 AD. These early machines made books less expensive to produce. They became widely available to the public. Single sheets and images created before 1501 are known as incunables. A man born in 1453 could look back from age fifty on eight million printed books. Scribes had produced far fewer since Constantine founded Constantinople in 330 AD.

  • The US publishing industry began with a press in Massachusetts in 1638. Philadelphia became significant when William Bradford set up the first paper mill. Benjamin Franklin opened his own press there. By the mid-nineteenth century, New York City emerged as the center. Large houses like Harper, Wiley, Putnam, and Scribner rose during this time. Pirated British works were heavily relied upon until international copyright laws formed in 1891. Mid-century innovations included paperback dime novels that made literature accessible. Post-World War I saw a boom for American publishing. Simon & Schuster and Random House emerged during this era. The Great Depression caused a setback but recovery followed post-war. Since the 1960s, mergers and consolidation accelerated. Online retailers and ebooks drove further change. Self-publishing allows authors to retain all rights. They assume responsibility for preparing and distributing their work.

  • In 2013, Penguin owned by Pearson merged with Random House owned by Bertelsmann. This created the largest consumer book publisher globally. Their global market share exceeded 25 percent. Approximately 80 percent of the United States trade market was controlled by five major houses. These include Hachette, HarperCollins, Simon & Schuster, and Macmillan. In November 2020, ViacomCBS agreed to sell Simon & Schuster to Penguin Random House. If approved, this would have formed the world's largest company. On the 2nd of November 2021, the US Department of Justice filed a lawsuit. They sought to block the merger on antitrust grounds. The D.C. District Court ruled in favor of the government on the 31st of October 2022. A permanent injunction stopped the deal from proceeding. Some publishers hold exclusive rights to franchises like Star Wars. Ballantine Del Rey LucasBooks holds these rights in the United States. Random House UK holds them in the United Kingdom.

  • A U.S.-based study in 2016 surveyed thirty-four publishers. It found straight, able-bodied white females overwhelmingly represent the industry. Salon described this situation as a lack of diversity behind the scenes. A survey conducted in 2020 by the same group showed no significant statistical change. Lack of diversity has been an issue for years within American publishing. Higher-level editorial positions held the least amount of diversity. The Society of Authors represents fourteen thousand eight hundred authors. The Writers' Guild of Great Britain also represents writers. These unions jointly published a report exposing bad practices among paid-for companies. Vanity presses often charge writers while taking away their rights. The Better Business Bureau cited unfavorable reports regarding these deceptive practices.

  • The establishment of the World Wide Web in 1989 propelled websites into dominant media. Wikis and blogs developed soon after. Online books, newspapers, and magazines followed this trend. Accessible publishing uses digitization to mark books into XML. This produces formats targeting those who experience difficulty reading. Formats include larger print sizes and specialized versions for dyslexia. Eye tracking problems and macular degeneration receive attention through these methods. Braille, DAISY, audiobooks, and e-books are available options. Green publishing adapts processes to minimize environmental impact. On-demand printing cuts down shipping needs since manufacturing happens close to customers. One example is just-in-time basis production. The British Library holds more than one hundred seventy million items. Three million new additions arrive each year. Content can be repurposed online with consent from copyright holders.

Common questions

When did Johannes Gutenberg develop movable type in Europe?

Johannes Gutenberg developed movable type in Europe in 1450. This innovation cast type based on a matrix and hand mould.

Who invented metal moveable type between 1234 and 1250 AD?

A Korean civil servant named Ch'oe Yun-ūi invented metal moveable type between 1234 and 1250 AD. These early machines made books less expensive to produce.

What happened when the US Department of Justice filed a lawsuit against Penguin Random House on the 2nd of November 2021?

The D.C. District Court ruled in favor of the government on the 31st of October 2022. A permanent injunction stopped the deal from proceeding.

Which demographic overwhelmingly represents the publishing industry according to a U.S.-based study in 2016?

Straight, able-bodied white females overwhelmingly represent the industry. Higher-level editorial positions held the least amount of diversity.

How does accessible publishing use digitization to help those who experience difficulty reading?

Accessible publishing uses digitization to mark books into XML. Formats include larger print sizes and specialized versions for dyslexia.