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— CH. 1 · INTRODUCTION —

Competition (economics)

~9 min read · Ch. 1 of 7
7 sections
  • Competition in economics begins with a single premise: there is never enough to satisfy all human wants. That scarcity is not a flaw in the system. It is the engine of the system. When multiple firms reach for the same limited pool of buyers, they are forced to lower prices, sharpen their products, and find efficiencies they might otherwise ignore. The questions worth sitting with are these: what happens when competition breaks down? Who wins when a single firm controls an entire market? And how did the most powerful nation on earth spend the 1980s scrambling to protect its own industries from foreign rivals? The answers stretch from ancient Latin roots to the trading floors of the modern world.

  • The word "competitiveness" traces back to the Latin "competere", a term describing the rivalry between entities in markets and industries. Antoine Augustin Cournot, a 19th-century economist, gave the concept its first rigorous definition. For Cournot, competition existed when price did not vary with quantity, when the demand curve facing any single firm was horizontal. That precise formulation shaped how economists measured competitive intensity for generations.

    Adam Smith, writing in his 1776 work The Wealth of Nations, framed competition differently. Smith saw it as the mechanism by which productive resources get directed toward their most valued uses. He described it as an engine of efficiency, and his argument found immediate support among economists who opposed the monopolistic practices of mercantilism, the dominant economic philosophy of his era.

    Measuring the level of competition in any given market is not straightforward. Economists look at the number of rivals in a market, how similar they are in size, and crucially, how small a share of total industry output the largest firm controls. The smaller that dominant firm's share, the more vigorous the competition is likely to be.

  • Neoclassical economic theory holds up a theoretical ideal it calls perfect competition, a condition that is rarely, if ever, observed in the real world. In this model, every firm contributes insignificantly to the market as a whole. All firms sell identical products. No single buyer or seller can influence price. Both sides of the transaction have complete information about quality, price, and production. Resources move freely, and firms can enter or exit the market without cost.

    Buyers in this model are utility maximizers. They hold identical preferences for product features and make choices based on perfect information. The firms on the selling side operate across two time horizons. In the short run, they adjust how much they produce in response to prices and costs. In the long run, they reshape their production methods so that marginal cost equals marginal revenue. Cournot's system proved the endpoint: in a perfectly competitive market, firms earn zero economic profit in the long run.

    Later microeconomic theory added a crucial refinement. Perfect competition, it concluded, is Pareto efficient. That concept takes its name from Vilfredo Pareto, the Italian economist and political scientist who lived from 1848 to 1923. Pareto efficiency describes a state where no reallocation of resources can make one individual better off without making at least one other individual worse off. The theory also supplied a second result: by Edgeworth's limit theorem, adding more firms to an imperfect market pushes it toward that efficient state.

  • Imperfect competition is not an edge case. It is the normal condition of real economies. In these markets, buyers often lack full information about the products on offer. Companies sell differentiated goods and set their own prices. Barriers to entry protect incumbents. Individual buyers and sellers can move prices, which is precisely the feature that perfect competition rules out.

    Monopoly represents the extreme end of imperfection. A single firm holds the entire market share, dictates price, and uses high barriers to entry to prevent new rivals from appearing. Natural monopolies arise when the start-up costs or economies of scale in a given industry are so large that only one firm can operate efficiently. Industries requiring unique raw materials or specialized technology are typical candidates. Monopolists, like firms in competitive markets, set output where marginal revenue equals marginal cost. The difference is that in a monopoly, marginal revenue does not equal price. The sole supplier can set price above marginal cost and still find buyers.

    Oligopolies occupy the middle ground, where a small number of firms collude, either explicitly or quietly, to restrict output or fix prices above what free competition would produce. A duopoly is the special case where exactly two firms share the market. The airline industry illustrates the structure: Delta and American Airlines operate with a handful of close competitors, but smaller carriers also compete in the same space. Governments typically regulate oligopolistic markets heavily to prevent consumers from being systematically overcharged.

    Monopolistic competition sits between those two extremes. Restaurants, hair salons, clothing stores, and electronics retailers are the standard examples. Barriers to entry are low, many firms compete, and no single firm's decisions directly constrain the others. Products are similar but not perfect substitutes. Firms earn positive profit in the short run, but that profit approaches zero as the long run arrives.

  • American competition advocacy gained serious momentum in the late 1970s and early 1980s, driven by mounting pressure on Congress to raise tariffs and quotas across several large import-sensitive industries. High-level officials at the U.S. International Trade Commission pointed to gaps in the legal mechanisms available for resolving import disputes and called instead for policies that would help American industries and workers adjust to globalization.

    The early 1980s recession accelerated the reckoning. Steel and automobile sectors that had long operated behind the shelter of a vast domestic market found themselves suddenly exposed to foreign competition. Developing nations entering global trade combined specialization, lower wages, and cheaper energy to flood the United States with low-cost goods. At the same time, domestic anti-inflationary measures pushed by the Federal Reserve drove a 65% increase in the exchange value of the US dollar. That stronger dollar functioned as an effective tax on American exports and a subsidy on foreign imports.

    By 1984, the manufacturing sector faced import penetration rates of 25%. The steel industry confronted a collision of pressures: rising technology costs, a collapse of markets driven by high interest rates, uncompetitive cost structures from wage growth and expensive raw materials, tightening environmental regulations, and the weight of a dollar that made foreign competitors cheaper than they otherwise would have been. The recession of 1979-82 failed to follow the usual pattern in which imports decline during a downturn. Because the dollar remained strong, importers kept finding the US market attractive even through the contraction, and imports continued rising into the recovery, producing an all-time high trade deficit and import penetration rate.

    Congress responded with the Trade and Tariff Act of 1984, which built on the earlier Trade Act of 1974 and sought to expand rather than limit world trade. It gave the President new authority to extend protections to the steel industry and to open trade with developing economies through Free Trade Agreements. The Act also updated remedies for domestic trade disputes and extended the Generalized System of Preferences.

  • In 1988, Congress passed the Omnibus Foreign Trade and Competitiveness Act, whose underlying aim was to strengthen America's ability to compete in global markets. The amendment was originally introduced by Representative Dick Gephardt and signed by President Reagan. President Bill Clinton renewed it in 1994 and again in 1999.

    Section 301 of that act gave the United States a tool for responding to foreign governments that violated trade agreements or erected unreasonable barriers to American goods. A sub-provision focused specifically on intellectual property rights, identifying countries that denied enforcement of those rights and subjecting them to investigation.

    The 1993 Competitiveness Policy Council Sub-council on Trade Policy advised the incoming Clinton Administration to make competition a national priority across every dimension of policy. The sub-council was explicit: trade policy alone cannot ensure competitiveness. It argued that even with open markets and domestic export incentives, American producers would fail if their goods could not stand up against foreign products at home and abroad. In 1994, the General Agreement on Tariffs and Trade became the World Trade Organization, creating a formal judiciary to settle unfair trade disputes. That same year brought the North American Free Trade Agreement, opening markets across the United States, Canada, and Mexico.

    Under the Reagan administration, a government-sponsored program called Project Socrates was launched with two goals: determine why American competitiveness was declining, and develop a solution. The Socrates Team was led by Michael Sekora, a physicist, who built an intelligence system to study competitive dynamics across human history. The research produced ten findings and a framework called the Socrates Competitive Strategy System. One of those findings defined the root of all competitive advantage as the ability to access and use technology to satisfy customer needs better than rivals.

  • The Global Competitiveness Report, published by the World Economic Forum, defines competitiveness as the set of institutions, policies, and factors that determine a country's productivity level. Ireland, Saudi Arabia, Greece, Croatia, Bahrain, the Philippines, Guyana, the Dominican Republic, and Spain are among the countries that established advisory bodies or government agencies devoted to competition issues, joining the list between 1997 and 2011.

    The Irish National Competitiveness Council uses a Competitiveness Pyramid to organize the forces that shape national economic performance. It distinguishes between policy inputs, covering the business environment, physical infrastructure, and knowledge infrastructure, and the conditions those inputs create, including productivity, labor supply, and cost levels. National competition carries particular weight for small open economies, which depend on trade and often on foreign direct investment to achieve the scale needed for productivity gains.

    Economist Paul Krugman offered a sharp dissent to the entire framework in 1994. Krugman argued that calls for greater national competition frequently mask intellectual confusion. In his view, the world's leading nations are not, to any meaningful degree, in economic competition with each other; what actually matters for a country is productivity, not competitive rivalry with foreign states. He warned that framing policy around national competition could generate wasteful spending, protectionism, trade wars, and bad policy. Economist Michael Porter took the opposite position, arguing that a nation's competitiveness depends directly on the capacity of its industry to innovate and upgrade. The tension between those two views, one skeptical of the concept, one built entirely around it, remains unresolved in economic debate today.

Common questions

What is competition in economics?

In economics, competition is a scenario where different firms contend to obtain limited goods by varying elements of the marketing mix: price, product, promotion, and place. The greater the selection of a good in a market, the lower prices typically are compared to monopoly or oligopoly conditions. Competition results from scarcity and occurs when people strive to meet the criteria determining who gets what.

What is the difference between perfect competition and imperfect competition?

Perfect competition is a theoretical market state where all firms sell identical products, act as price takers, have perfect information, and earn zero economic profit in the long run. Imperfect competition describes realistic markets where firms sell differentiated products, set their own prices, and may be protected by barriers to entry. Monopoly, oligopoly, and monopolistic competition are all forms of imperfect competition.

What is a natural monopoly in economics?

A natural monopoly arises due to high start-up costs or powerful economies of scale in a specific industry, making it efficient for only one firm to operate. These monopolies typically form in industries requiring unique raw materials, specialized technology, or significant fixed asset investment. Natural monopolies are often publicly provided or tightly regulated because producing enough competing firms to create competition may itself be inefficient.

What caused America's competitiveness crisis in the 1980s?

A 65% increase in the exchange value of the US dollar in the early 1980s effectively taxed American exports and subsidized foreign imports, while Federal Reserve anti-inflationary measures raised interest rates. By 1984, the manufacturing sector faced import penetration rates of 25%. The recession of 1979-82 failed to slow imports as usual because the strong dollar kept the US market attractive to foreign producers throughout the downturn.

What did the Omnibus Foreign Trade and Competitiveness Act of 1988 do?

The Omnibus Foreign Trade and Competitiveness Act of 1988, originally introduced by Representative Dick Gephardt and signed by President Reagan, aimed to strengthen America's ability to compete globally. Section 301 gave the United States authority to respond to foreign governments that violated trade agreements or maintained unreasonable trade barriers, including through a sub-provision protecting intellectual property rights. President Clinton renewed the act in 1994 and again in 1999.

How do economists measure competition in a market?

Economists measure competition by the number of rivals in a market, their similarity in size, and the share of industry output held by the largest firm. The smaller that largest firm's share, the more vigorous competition tends to be. Effective competition is said to exist when there are four firms with market share below 40%, flexible pricing, low entry barriers, little collusion, and low profit rates.

All sources

48 references cited across the entry

  1. 1encyclopediaCompetitivenessRobert Z. Lawrence — Library of Economics and Liberty — 2002
  2. 3journalEconomic Competition and Political CompetitionGeorge J. Stigler — 1972
  3. 4journalCompetitionGeorge J. Stigler — Palgrave Macmillan — 2008
  4. 9journalEconomic Theory and the Meaning of CompetitionPaul J. McNulty — 1968
  5. 10webNatural Monopoly DefinitionInvestopedia Staff
  6. 11webOligopolyInvestopedia Staff
  7. 12webOligopolyNikolay Krylovskiy — 20 January 2020
  8. 18bookThe Economic Way of ThinkingPaul Heyne et al. — Pearson — 2014
  9. 19bookModern Principles: MicroeconomicsTyler Cowen et al. — Worth Publishers — 2013
  10. 20journalThe Concept of Consumers' SovereigntyWilliam H. Hutt — March 1940
  11. 23webCompetition is the key to a brave new AustraliaRoss Gittins — August 14, 2015
  12. 27webPareto Efficiency DefinitionInvestopedia Staff
  13. 28journalThe General Theory of Second BestR. G. Lipsey et al. — 1956
  14. 38webWCC – HomeImd.ch
  15. 41journalDoD Unveils Competitive Tool: Project Socrates Offers Valuable AnalysisEsther Smith — May 1988
  16. 42newsCountry Risk: Asia Trading Places with the WestM. Nicolas J. Firzli quoted by Andrew Mortimer — May 14, 2012
  17. 45dictionary有斐閣 経済辞典有斐閣 — 2002-05-30
  18. 46dictionary経済学大辞典東洋経済新報社 — 1980-04-30