Choose Your Own Adventure
Edward Packard told bedtime stories to his daughters about a character named Pete. One night, he ran out of ideas for the character's adventures on an isolated island. He asked his two daughters what they would do next. They came up with different paths for the story to take. Packard thought up an ending for each path and realized their natural enthusiasm was striking. He wondered if he could write this down as a book. The manuscript became The Adventures of You on Sugar Cane Island. Packard set out in 1970 to find a publisher. Nine publishing companies rejected him. He shelved the idea for five years. In 1975, Ray Montgomery agreed to publish it through Vermont Crossroads Press. That small local house sold 8,000 copies.
Montgomery believed the series would sell better with a bigger publisher. He made a contract with Bantam Books after discussions. A 1981 article in The New York Times provided free publicity for the project. An interview with Packard on The Today Show followed that coverage. The series became one of the most popular children's books during the 1980s and 1990s. More than 250 million copies sold between 1979 and 1998. The books were translated into 40 languages worldwide. When Random House allowed the trademark to lapse, the series ended its run. Chooseco relaunched the brand in 2003. They plan to reissue titles by Packard starting in August of 2025.
The books are written in the second person for readers aged 7 to 14. The reader assumes the role of the protagonist directly. Characters include private investigators, mountain climbers, race-car drivers, doctors, or spies. Some stories let readers choose between different roles like climber, hiker, or traveler. Stories generally remain gender-neutral though illustrations often presume a male reader. The text implies some protagonists are children while others are adults. After a few pages, the character faces two or three options. Each option leads to further pages and more choices until an ending arrives. Early titles featured as many as 44 endings while later adventures had only 7.
Jackie Mansky wrote about the series for Smithsonian magazine. She noted the popularity despite a formulaic style. An English scholar stated that many multiple-storyline books are true skunks in terms of literary quality. The series was marketed toward children who loved the straightforward simplicity of the questions. Readers could turn back and forth through pages without clear patterns. This created a realistic sense of unpredictability during play. The possibility of repeat readings became a distinguishing feature of the books. Some titles introduced endless page loops or trick endings as experiments. Inside UFO 54-40 contained a paradise planet ending reachable only by cheating.
Z-Man Games issued a licensed co-operative board game called Choose Your Own Adventure: House of Danger in June 2018. The game was inspired by R. A. Montgomery's book in the series. Chooseco initiated a trademark infringement legal challenge against Netflix in January 2019. The lawsuit targeted the film Black Mirror: Bandersnatch which used similar mechanics. Netflix settled the suit in November 2020. The series faced competition from computer games by the 1990s. It went into decline before being discontinued in 1999. Chooseco relaunched the brand to bring new life to the franchise after the original run ended.
Common questions
Who created the Choose Your Own Adventure book series?
Edward Packard created the Choose Your Own Adventure book series. He developed the concept after his daughters suggested different paths for a character named Pete during bedtime stories.
When was the first Choose Your Own Adventure book published?
The first book titled The Adventures of You on Sugar Cane Island was published in 1975 by Vermont Crossroads Press. Ray Montgomery agreed to publish it through that small local house after nine other companies rejected the manuscript.
How many copies of the Choose Your Own Adventure books were sold between 1979 and 1998?
More than 250 million copies of the series were sold between 1979 and 1998. The books were translated into 40 languages worldwide before the original run ended in 1999.
What year did Chooseco relaunch the Choose Your Own Adventure brand?
Chooseco relaunched the brand in 2003 when Random House allowed the trademark to lapse. They plan to reissue titles by Edward Packard starting in August of 2025.
Which Netflix film faced a lawsuit from Chooseco over similar mechanics?
Netflix settled a trademark infringement legal challenge against the film Black Mirror: Bandersnatch in November 2020. Chooseco initiated the suit in January 2019 because the movie used mechanics similar to the book series.
All sources
17 references cited across the entry
- 2newsHe Chose His Own AdventureScott Kraft — October 10, 1981
- 3newsChooseco Embarks on Its Own AdventureSally Lodge — 18 Jan 2007
- 5news'Choose Your Own Adventure' Gets An iMakeoverNeal Conan — NPR
- 6webChoose Your Own Adventure How The Cave of Time taught us to love interactive entertainmentGrady Hendrix — Slate — 18 February 2011
- 7webDemian's Gamebook Web PageDemian Katz
- 8webOne Book, Many ReadingsChristian Swinehart
- 9webThe 7 Most F***ed Up Real 'Choose Your Own Adventure' BooksGavin Jamieson — 21 March 2015
- 10newsInteractive fictionSandi Scaffetti — March 30, 1986
- 11newsThe Enduring Allure of Choose Your Own Adventure BooksLeslie Jamison — 2022-09-12
- 14webNetflix's 'Black Mirror: Bandersnatch' Sued Over Use Of "Choose Your Own Adventure"Dawn Chmielewski — 11 January 2019
- 15webNetflix's 'Black Mirror: Bandersnatch' Leads to "Choose Your Own Adventure" Trademark LawsuitEriq Gardner — 11 January 2019
- 16webNetflix Chooses Settlement to End Trademark Lawsuit Over 'Black Mirror'Eriq Gardner — 24 November 2020
- 17newsThe Surprisingly Long History of 'Choose-Your-Own-Adventure' StoriesJackie Mansky — 4 May 2022