What is the origin of the word strategy?
The word strategy emerged from the Greek term stratēgia, meaning troop leadership or the office of a general. This specific definition appeared in Eastern Roman terminology during the 6th century C.E.
Short answers, pulled from the story.
The word strategy emerged from the Greek term stratēgia, meaning troop leadership or the office of a general. This specific definition appeared in Eastern Roman terminology during the 6th century C.E.
Carl von Clausewitz defined military strategy as the employment of battles to gain the end of war. He is considered the father of Western modern strategic study.
Modern business strategy emerged as a field of study in the 1960s. Prior to that decade, the words strategy and competition rarely appeared in prominent management literature.
Henry Mintzberg from McGill University described five complementary definitions of strategy in 1998. He viewed strategy as a pattern in a stream of decisions rather than just a plan.
President Kennedy illustrated three elements of strategy during his Cuban Missile Crisis Address to the Nation on the 22nd of October 1962. Richard P. Rumelt described these elements as a kernel containing diagnosis, guiding policy, and coherent actions.