Short answers, pulled from the story.
Paste magazine launched its Radiohead experiment pricing strategy in October 2007. This initiative allowed new and current subscribers to pay whatever they wanted for a one-year subscription.
Paste magazine was originally founded as a quarterly in July 2002 by Josh Jackson, Nick Purdy, and Tim Regan-Porter. The publication ran as a print magazine from 2002 until August 2010.
On the 31st of August 2010, Paste suspended its print magazine and continued publication exclusively as the online PasteMagazine.com. The magazine had run as a print publication from 2002 to 2010 before making this necessary step for survival.
Notable winners include The Decemberists for The Crane Wife in 2006, The National for Boxer in 2007, She & Him for Volume One in 2008, The Avett Brothers for I and Love and You in 2009, Frank Ocean for Channel Orange in 2012, and David Bowie for Blackstar in 2016.
In November 2023, Paste Media Group began expanding when it acquired US-based news and culture site Jezebel and left-leaning news and opinion site Splinter from G/O Media. The group relaunched Jezebel in December 2023 and Splinter in March 2024.
In November 2025, Paste Media Group announced that Paste would refocus exclusively on music coverage. As part of the restructuring, the magazine closed its movie and TV divisions, with future reporting on these topics to come from The A.V. Club.